Agreed.
With the submarine story, it’s like a film scenario. Every detail is something unusual, and not tragic in itself. Well, depends on who you ask. There are many people who think billionaires existing is a very real tragedy, and rightly so, but I digress.
With billionaires in a comic-book-supervillain submarine lost on their way to see the Titanic wreck, you can laugh at the $30 controller, or wonder where their brains were, or if anybody looked at their financials because this also would work as a movie scenario where 4 billionaires pay someone to disappear them because they didn’t pay taxes or something.
Refugee boat sinking is actual tragedy, with the added bonus of the entire western world having some level of guilt in creating. When the average, empathy having person hears about it, they feel complex emotions from sadness to guilty conscience for casually hearing about it from the comfort of their couch… It’s difficult to deal with.
The extreme profit oriented business culture of the US combined with the human nature of bandwagons make these sort of disgusting practices possible.
Corporations are justified, by default, in anything they can do to increase profit, and will do so until there’s enough public backlash to negate the amount of profit that practice makes.
The public backlash is tied to the social momentum the idea has. Because profitability is the default idea to be promoted, you can’t say something like “don’t do this obviously profitable thing because it’s bad for people” unless there’s enough people around you who’ll get on the bandwagon. If suddenly some influential person or a critical number of schmucks say the opposite, then everyone is defending the corporation’s, not only the right, but the duty to be profitable.
It’s an unpleasant way to live, really, but people are creatures of habit and won’t easily go against the culture they grow up in.