I used to think that way, but the reality is I’m a huge fan of data driven decision making and the biggest consumers of customer data are market research brokers.
Sure, we could talk about the evils of capitalism all day long, but this isn’t the place for it.
The reality is if a car manufacturer wanted to break into the luxury EV market and wasn’t sure if they should make a mid-sized family sedan or a 2 door coupe, do they just pump billions into R&D and hope for the best, risking the jobs of thousands of employees and entire communities in the process? Do they call BMW/Tesla/Audi/Mercedes/etc and ask them for their sales data?
No, they go buy that information from a market research firm, who buys that data from BMW/Tesla/Audi/Mercedes.
PII data controls are an important aspect of privacy, but blanket statements like “no one, anywhere, ever should sell my data” are childish.
That’s what risk assessment and profit margins are for. Hell, surveys are a way to get answers from the public market. Shady T&Cs that allow companies to sell the data of paying customers perfectly fit the description of theft and no one will ever convince me otherwise. It’s a shame they managed to convince you.
I used to think that way, but the reality is I’m a huge fan of data driven decision making and the biggest consumers of customer data are market research brokers.
No representation (in a data set) without compensation, I say
Sure, we could talk about the evils of capitalism all day long, but this isn’t the place for it.
The reality is if a car manufacturer wanted to break into the luxury EV market and wasn’t sure if they should make a mid-sized family sedan or a 2 door coupe, do they just pump billions into R&D and hope for the best, risking the jobs of thousands of employees and entire communities in the process? Do they call BMW/Tesla/Audi/Mercedes/etc and ask them for their sales data?
No, they go buy that information from a market research firm, who buys that data from BMW/Tesla/Audi/Mercedes.
PII data controls are an important aspect of privacy, but blanket statements like “no one, anywhere, ever should sell my data” are childish.
That’s what risk assessment and profit margins are for. Hell, surveys are a way to get answers from the public market. Shady T&Cs that allow companies to sell the data of paying customers perfectly fit the description of theft and no one will ever convince me otherwise. It’s a shame they managed to convince you.